Quantitative and Qualitative PM
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QUANTITATIVE
This is normally expressed by way of numbers.
An example of quantitative performance measure is 'You have been late for work twice this week and its only Tuesday.' -- This measure is likely to be used in a staff appraisal report.
QUALITATIVE
This information is not numeric,however it can be presented using numeric tools such as a ranking scale. For example 1=Good, 2=Fair, etc. An example of a qualitative performance measure is 'My bed is very comfortable.' -- This measures how satisfied customers are with the beds.
Qualitative measures are by nature subjective and judgemental but are still useful.
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